SAATHVIK. Data-Driven Personalization in Email Marketing Campaigns: Impact on Consumer Behavior. International Journal of Emerging Research in Engineering and Technology, [S. l.], p. 317–326, 2025. DOI: 10.63282/3050-922X.ICRCEDA25-133. Disponível em: https://ijeret.org/index.php/ijeret/article/view/212. Acesso em: 12 sep. 2025.