PRIYA, Shalini. Customer Journey Mapping Using Real-Time Analytics in Product Development. International Journal of Emerging Research in Engineering and Technology, [S. l.], p. 327–336, 2025. DOI: 10.63282/3050-922X.ICRCEDA25-134. Disponível em: https://ijeret.org/index.php/ijeret/article/view/213. Acesso em: 15 oct. 2025.